Shayne L. van Vlerken
Born in New Zealand. After serving in the Royal New Zealand Army Mr. van Vlerken first travelled to Australia and then to Asia living in Singapore and then Taiwan before settling in Thailand.
Mr. van Vlerken cut his teeth in business in Asia as a Director of Alphamax Corporation Chaired by Vice Admiral Watanapol Saneewong Na Ayudhaya. (Royal Title) Mr. van Vlerken bought Australian Cellulose technology to Thailand under Cellumax Co Ltd. Establishing a Cellulose Manufacturing Plant which was awarded ISO 14001.
Mr. van Vlerken as a Director of Alphamax also engaged in the Shipping industry as Vessel Owners, building a fleet of Reefers Vessels and another fleet of Oil Tankers under Rama Shipping Co., Ltd. and Alpha Petroleum Transport Co. Ltd. which was the first Thai shipping company to achieve ISM. Alpha Marine Co Ltd managed one of the World’s largest ULCC’s (Ultra Large Crude Carrier) “MV Wyoming” of 340,000 DWT which was stationed in Thailand as floating oil storage. When the Thai Navy needed an Aircraft Carrier Alphamax became the agent for BAZAN of Spain, Europe’s largest Military ship builder. Alphamax has a 40 year maintenance agreement for the Carrier with the Royal Thai Navy. Alphamax is also active as a property developer.
During 1997 Mr. van Vlerken resigned as a Director of Alphamax, maintaining a position as “Advisor to The Board of Directors” so he could establish EthnicEarth (EE) Web Services. EE was a local pioneer bringing World standards in Web Services to Thailand. This was achieved by understanding from the outset that to be a professional Internet company of global standing one needed three separate teams; Professional Software Programmers, talented Graphic Designers and specialised Technical Writers. This was at a time when most Web companies’ worldwide still had “WebMasters” who were programmers that were trying to do everything. The decision to establish three divisions in the company along with the policy to hire only the very best quickly propelled EE to become the leader in Web Services in Thailand.At the same time as pioneering local Web Services Mr. van Vlerken established Ethnic Earth Internet Advertising Agency (latter to become Digital Media Marketing) to bring Digital Marketing opportunities to Thai businesses. The fact that Mr. van Vlerken’s background is not in IT has allowed him to approach the technology industry from a business perspective which has worked well with customers who much rather talk business processes than the latest techno-gizmo.
However after almost a decade in the technology industry Mr. van Vlerken has a solid understanding of the industry, the technologies and how to complete client projects on-time, within-budget and to the highest standards of excellence.
Ethnic Earth Highlights.
2003 Quoin Technology.
Mr. van Vlerken was requested by the Directors of Quoin to come to Australia as Quoin had run into financial difficulty as the Dot.com bubble burst, due to some rather unfortunate investment decisions that forced Quoin to close. Quoin had been successfully sending outsourced contracts to Thailand and during the period of closure Mr. van Vlerken took up the position as temporary CEO taking over existing Quoin contracts including ANZ Bank, Westfield Shopping Group, Price Waterhouse Coopers (IBM Global) NZ Government LINZ project. These projects were completed and delivered to the clients.
2004 Neurom Pty Ltd. (Australia) Mhelp Pty Ltd. (Australia)
During 2004 Mr. van Vlerken formed Neurom Technology, putting together an Australian team of developers to create software IP. After some initial R&D efforts a realization grew that whilst there were a great many groups making revolutionary new software there was not a single company concentrating on revolutionizing how we effectively acquire all the knowledge needed to fully use all the features of new software offerings. With this in mind all efforts went towards two years of academic and scientific research into “how humans acquire new knowledge and skills”. Thousands of published papers were analysed and a selection of these papers formed the foundation of the “Science of Mhelp”. Thus Mhelp was born as our IP vehicle. The founding principle of Mhelp is highly focused: we have set out to revolutionize how to present knowledge relevant to the 21st century worker to mist effectively acquire new skills.
Mhelp R&D Centre of Excellence (Thailand) (A wholly owned subsidiary of Mhelp PL)
Established in 2005, the Mhelp R&D Centre in Thailand is a technology development and content production centre. Mhelp selected Thailand due to the Founder’s previous experience of Thailand and confidence that Thailand would offer the best value location, now and into the future for recruiting and training highly skilled technology and content development teams. Mhelp has state of the art technology development hardware and software as well as professional technical writing, animation, sound recording and video recording studios.
Mhelp IT (Australia) (A wholly owned subsidiary of Mhelp PL)
Our Head Office for Sales and Marketing Operations was seeded during 2005 but became fully operational in late 2008. During the seeding phase we formed close relationships with sectors of the Government and Corporate marketplaces to ensure that we became a “market driven” company. We also formed relationships within the technology sector to ensure we could deploy the very latest relevant technologies within Mhelp.
In January 2009 Mhelp ICT occupied our new Corporate Headquarters located on the Ground Floor of 299 Sussex Street in the Centre of Sydney.
Mhelp was sold in 2010
Bangkok Video Productions
Started in 2010 and gaining experiences in 2011. The rest of the story is within our client portfolio.